Simple, direct, actionable

You can choose to do one of two things:

  1. Try to convince new people that they want to help you.
  2. Give people who are already convinced they want to help you a useful job to do.

The first one feels a lot more like productive work, because you’re churning away and shouting from the rooftops.

The second one will likely have more impact in the long run.

This entry was posted in Selling and tagged , , , , , . Bookmark the permalink.

One Response to Simple, direct, actionable

  1. Pingback: Weekly Roundup – 11.4.11 | Sam Davidson

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s