Mega Millions Jackpot Hits $586 Million

And 70 percent of the hundreds of millions of possible number combinations will be purchased.

Did you ever need more proof that what you’re selling is hope and possibility and not facts and figures?

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One Response to Mega Millions Jackpot Hits $586 Million

  1. Agreed! Another Dichter observation worth saving. And another bullet point for my mental slide on why I am dubious impact investing will ever succeed if it focuses on ROI, instead SROI. Providing so-called market returns is a pathetic argument to win acolytes when we should be talking about “hope and possibility.”

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