Monthly Archives: March 2010

Is fundraising the same thing as sales?

For anyone who is interested in nonprofits, how they mobilize resources, how to do world-class fundraising, I have good news:  Jennifer McCrea, who has done as much as anyone to revitalize and reposition philanthropic fundraising, just started blogging.  Jennifer has … Continue reading

Posted in fundraising | Tagged , , , | 10 Comments

If free is the new black

If free is the new black, because there’s no friction left in the system. If our major sources of information are going to radically upend their business models because they’re competing under a completely new set of rules. If the … Continue reading

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The toughest sale

Here’s a riddle: all good product sales are not about the product, they’re about the story about the product, right?   (Method soap tells a story about the kind of hip, environmentally conscious, non-ostentatious but still a little bit fancy consumer … Continue reading

Posted in Selling | Tagged , , | 2 Comments

The 100th fundraiser

How do you decide how many fundraisers you need at your nonprofit?  Do you need 5 or 6 or 15?  What about 100? We know how much a fundraiser costs – say $100,000 including overhead and management time and whatever … Continue reading

Posted in Uncategorized | 1 Comment

How can I help?

I’ve found myself asking people this question more often lately. “How can I help?” acknowledges that every interaction (a sales call, an introductory lunch, a brainstorm, a request for an informational interview) involves (at least) two people who could create … Continue reading

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Blue Hill – if restaurants were nonprofits

The other night I got to eat dinner at Blue Hill at Stone Barns, easily one of the best restaurants around.  Chef Dan Barber has radically shortened the time and distance food takes to get from the farm to the … Continue reading

Posted in non-profits | Tagged , , , , | 2 Comments

What the Vook?

In case you missed it, Vook has a new iPhone app that creates a fully immersed, multimedia experience for books.   It’s really for the iPad but you can already start playing around and glimpse the future: text and audio and … Continue reading

Posted in delight | Tagged , , | 4 Comments